Futureproofing the building, buying and adopting of rectech

Recruitment technology rarely fails because of missing features. It fails when product, process and commercial reality drift apart. I work on both sides of the market to fix that.

The problem

Does this sound familiar?

The adoption gap

The tool gets bought. Usage stays patchy. Renewal arrives before anyone has measured the return.

Product-market drift

Features get built for the demo, not the desk. What the product does and what agencies need slowly diverge.

Stack misalignment

Platforms that should talk to each other don't. Data fragments. Decisions get made on guesswork.

No one in the middle

Vendors and agencies talk past each other. The person who understands how both sides think is rarely in the room.

Who I work with

Both sides of the market

The work spans both sides of the market: vendors building rectech and agencies using it. The perspective from each side is different, and that gap matters.

rectech Providers
Build better.
Get adopted faster.

Building a product agencies want is harder than it looks from the outside. Rectech vendors get a direct line into how recruitment agencies think: how they evaluate tools, where new products fit into existing stacks, what competitor features are shaping buyer expectations right now, and where future product opportunities lie. That perspective feeds into product validation, roadmap input, future product ideation, and go-to-market strategy informed by real agency buying behaviour.

  • Translate recruiter behaviour into practical product decisions
  • Pressure-test features against real desk workflows
  • Validate roadmap priorities before build
  • Shape ROI messaging and reduce churn
Increase adoption  ·  Accelerate renewals  ·  Reduce churn
Recruitment Agencies
Embed change.
Futureproof your stack.

Most recruitment agencies have technology they are not getting enough from. The problem is rarely the tool: it is alignment. The work is to optimise the rectech stack, close the gaps between platforms, and build a technology foundation that holds up as the business grows. That means rectech implementation and optimisation, automation design, AI strategy, adoption programmes, and techstack futureproofing. Every engagement starts with how your agency generates revenue and works backwards from there.

  • Audit and optimise your CRM and wider tech stack
  • Support vendor selection and futureproof stack decisions
  • Lead AI tool implementation with structure
  • Equip managers to drive consistent adoption
Embed adoption  ·  Accelerate change  ·  Futureproof your stack
Experience & clients

Hands-on across the rectech landscape

Direct experience with the clients and platforms below, across innovation, sales operations, systems and data roles inside some of the UK's most recognised recruitment businesses.

James Veale
James Veale
Founder & Director, Vealeocity

One of the more opinionated voices in recruitment technology, with deep knowledge of the rectech product landscape: not just the category leaders, but the challengers, the niche tools, and the features reshaping what agencies expect from their vendors.

That breadth comes from real experience working inside global recruitment and rectech businesses, across teams in multiple time zones, including senior technology roles at agencies. That means asking questions vendors haven't been asked before, bringing new ideas into every conversation, and treating technology as a connected system. The work spans AI strategy, automation design, techstack alignment, and product consultancy for rectech vendors.

Some of the tools I see regularly
SourceWhale Bullhorn Vincere JobAdder Mercury CRM OneUp Sales Paiger idibu Ringover Konquest Woo Devyce Atlas Spott Loxo SourceFlow
What people say

Trusted by the people who know rectech best

★★★★★

Working with Vealeocity is like having an extension of your product team who truly gets recruitment. James bridges the gap between agency workflows and feature design in a way that is grounded and impactful.

Tom Carr
Tom Carr
Co-Founder & CRO, HireAra
★★★★★

I have worked with James for 3+ years. He is a true Bullhorn Automation and AI expert, always ahead of the curve and focused on impact. If you want to get the most out of Bullhorn and deliver real value fast, James is your guy.

Ollie Stevenson
Ollie Stevenson
National Account Manager, Bullhorn
Working with me

Three ways to work with me

Ongoing support, a defined project, or targeted input when you need it. Each engagement model is built around clear outcomes.

Project-based
Dedicated Project

Defined scope, clear deliverables and a fixed timeline. Built around a specific commercial outcome.

Ideal for
  • New product launch
  • CRM overhaul
  • AI tool implementation
  • Workflow redesign
For high-impact initiatives that need structure and pace.
Flexible
Ad-hoc Expertise

Targeted expertise without long-term commitment. For teams that need experienced input at a critical moment.

Examples
  • Strategy calls
  • Vendor evaluation
  • Roadmap input
  • Executive advisory
For when you need sharp input, not a long engagement.
Get in touch

Ready to get started?

Describe what you're working on and we'll work out the right way to engage.

Drop us a line
Common questions

FAQs

What does Vealeocity do?
Vealeocity is a recruitment technology consultancy founded by James Veale. The firm works with recruitment agencies to optimise their rectech stack, improve adoption, and build AI and automation strategy. It also works with rectech vendors on product validation, roadmap input, future product ideation, and go-to-market strategy. Vealeocity is based in the UK and works with recruitment and rectech businesses internationally.
How does Vealeocity help rectech vendors?
Vealeocity helps rectech vendors through product validation, future product ideation, competitor feature analysis, and go-to-market strategy. James Veale brings direct senior experience from inside recruitment agencies, giving vendors informed agency-side perspective on how products are evaluated, adopted, and retained.
Who is James Veale?
James Veale is the founder of Vealeocity, a recruitment technology consultant known for deep knowledge across the rectech product landscape and for bringing opinionated, ideas-led thinking to technology strategy. He has held senior technology roles inside recruitment agencies and has worked with global recruitment and rectech brands.
What recruitment technology does Vealeocity work with?
Vealeocity works across a wide range of recruitment technology, from established platforms to emerging challenger tools. This includes Bullhorn, SourceWhale, OneUp Sales, Odro, HireAra, idibu, and many others across the rectech landscape.
Where is Vealeocity based and what areas does it serve?
Vealeocity is based in the United Kingdom and works primarily across the UK recruitment technology market. James Veale has experience working with global recruitment and rectech businesses, including teams across multiple time zones. Engagements are available as dedicated projects, retained consultancy, or ad-hoc expert input.